Formerly Orr Automotive Your Home Town Family Shop Caring About You and Your Cars Wants And Needs With Honesty Integrity Quality!
Number 1 Reason We updated our Name
Thorr Auto and Tire formerly Orr Automotive in Montclair California
The team at thorrauto.com
6/9/20261 min read
Number #1 Reason We Updated Our Name
The first reason we changed from Orr Automotive to Thorr Auto and Tire is because there’s a large Orr Auto Group in Texas. They run many dealerships selling a wide variety of vehicles including Chevrolet, Honda, Hyundai, Kia, Chrysler, Dodge, Jeep, Ram, Nissan, Volkswagen, and Cadillac. This extensive network of dealerships contributes significantly to the automotive landscape in the area, making it even more vital for us to rebrand ourselves effectively to stand out in such a competitive market.
Google would often send people to them instead of us, which was understandably frustrating. We found that searching for "Thorr" with two R's was much easier to find and rank for, giving us a better chance to attract customers searching online. Not to mention, we think Thorr is a cool dude, and the name resonates more with our identity and the values we want to project as a modern and innovative auto service provider! We believe this rebranding can help elevate our business and provide an enhanced customer experience.
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